Launch Entertainment Signs New Agreement to Bring Family Fun Concept to Deerfield
Local Entrepreneur Inks Deal to Open Second Park in Illinois
Deerfield, Ill. – Launch Entertainment (Launch), an indoor family entertainment franchise, is reaching new heights in the northern suburbs of Chicago —
The leading family entertainment park, known for its variety of attractions for the whole family, recently signed an agreement with Launch veteran franchisee, Arjun Lagisetty, to develop a new park in Deerfield. This will mark Launch’s second location in Illinois, further establishing the brand’s growth in the Midwest. Launch Entertainment of Deerfield will feature attractions such as trampolines, arcade game room, a climbing wall, a ninja warrior course, virtual reality, and Krave restaurant and bar.
Lagisetty brings a dynamic of technical expertise and business acumen to his venture. With a background as a software engineer and an MBA from the University of Chicago, Arjun also has a deep passion for retro arcade games and gaming emulators that reflects his love for interactive entertainment. This will be the second Launch location that Lagisetty operates with the other location in Rhode Island. The Deerfield location will reach communities in the Northshore, including Vernon Hills and Buffalo Grove, with a projected opening in late 2026 or early 2027.
“I look forward to bringing a Launch location to Deerfield. My vision is to create a space where families and friends can connect, have fun, and enjoy meaningful time together,” said Arjun Lagisetty. “As a Launch operator, I aim to continue elevating the experience we offer, making it seamless and engaging for our guests – from the attractions to daily operations.”
The Launch Entertainment business model offers a scalable, multi-unit opportunity and provides a fun, dynamic, and competitive environment to further drive growth and profitability for its franchise operators. With multiple revenue streams, the concept entices customers of all ages with a thrilling experience through its various attractions and amenities.
“Arjun’s dedication to providing quality entertainment and fostering meaningful connections with communities aligns perfectly with Launch Entertainment’s vision,” said Jeff Todd, Chief Development Officer at Launch Entertainment. “We are confident his commitment to delivering unique family will bring unparalleled value to Deerfield and can’t wait to see his vision come to life.”
Target markets for growth include new and existing markets around the Midwest, Northeast, and Southwest, with a current emphasis on Georgia, Texas, Ohio, Florida, North Carolina, South Carolina, Connecticut, Arizona, Pennsylvania, Tennessee, Alabama, New Jersey, Kansas, and Missouri. The brand is seeking franchise partnerships with investors wanting to diversify their portfolio through its multi-revenue stream business model. Potential franchisees are higher net-worth individuals, with $1.5M liquid and $3M net worth.
To learn more about the Launch Entertainment franchise opportunity, visit https://launchfamilyentertainment.com.
About Launch Entertainment
Launch Entertainment is the leader in the indoor family entertainment segment. Founded in 2012, the concept has evolved from a trampoline park and small arcade to the ultimate family destination: a full family entertainment center offering a variety of “Awesome” attractions, premium bar, and restaurant. The brand currently has 31 locations across 14 states, with several new locations in development. Backed by an experienced leadership team and a private equity deal with Silver Oak Services Partners, Launch Entertainment has initiated a full-scale franchise development plan.
For more information about Launch Entertainment, visit https://launchfamilyentertainment.com/. To learn more about its franchise opportunities, visit https://launchfamilyentertainment.com/franchise/.