Launch Family Entertainment Announces Riverdale Opening
Leading Entertainment Concept Expands New Jersey Footprint with New 40,000-Square-Foot Location
Launch Family Entertainment (Launch), a premier indoor family entertainment concept, has announced the opening of its newest location in Riverdale, New Jersey, with doors set to welcome guests on October 30, 2026.
Located at 48 NJ-23, the new 40,000-square-foot Launch Family Entertainment will feature a wide variety of attractions for guests of all ages, including a Valo Arena, slides, Air Arena, Sport Simulator, trampolines, and arcade games, along with the brand’s signature KRAVE restaurant. The opening marks Launch’s second location in New Jersey, joining Deptford, as this reflects the brand’s continued nationwide expansion.
“As a brand, Launch Family Entertainment has continued to evolve beyond the traditional trampoline park model into a comprehensive entertainment destination that brings attractions, food and beverages, and social experiences together under one roof,” said Craig Erlich, CEO of Launch Family Entertainment. “The Riverdale location will offer a dynamic mix of adventure that gives guests more ways to play, dine, and celebrate for friends and family to spend time together. As we continue to grow nationwide, our focus remains on creating destinations that will deliver a complete entertainment experience for guests of all ages.”
The Riverdale Park is led by local entrepreneurs Ashish Kumar and Manan Patel, who have teamed up to lead the operations of the new location. With diverse professional backgrounds, their combined expertise spans international trade and real estate investment. The group plans for the location to be a new gathering place for families in Morris County and North New Jersey.
“Since the start, Launch has provided unmatched support for our team to make this journey seamless,” said Kumar. “Bringing a location to Riverdale allows the community to have a place where kids, parents, and friends can have fun and make lasting memories together. We’re proud to invest in this community and bring a new entertainment destination to the area.”
Launch Family Entertainment in Riverdale will serve as a full-service destination for entertainment and dining, offering options for everything from everyday family outings to birthday parties, group gatherings, corporate events and other celebrations. Active attractions, interactive experiences, arcade entertainment and the KRAVE restaurant allow guests to play, dine and celebrate all in one location.
About Launch Entertainment
Launch Entertainment is a leading family entertainment franchise redefining the modern indoor entertainment experience. Founded in 2012, the brand has evolved from a trampoline park concept into a hospitality-driven family entertainment platform offering a diverse mix of attractions, immersive experiences, events, and food and beverage offerings through its signature KRAVE restaurant and bar. Attractions and amenities vary by location, allowing each park to be thoughtfully designed for its market and community.
With 30 locations across 15 states and multiple additional parks in development, Launch continues to execute a disciplined national growth strategy focused on operational excellence, memorable guest experiences, and long-term franchise success.