Finding the Perfect Location for Your Family Entertainment Franchise

When it comes to launching a family entertainment franchise, finding the perfect location is your foundation. Launch Entertainment has developed a real estate strategy that’s not only competitive but designed to help franchisees build their portfolios with confidence, speed, and long-term vision.

A Strategic Advantage in Territory Selection

Launch has identified high-potential, underserved markets across the country, and we’re offering them to qualified franchise partners before the window closes. Our in-house real estate team uses cutting-edge demographic, psychographic, and commercial data to identify Site Selection Areas (SSAs) with the highest foot traffic, strongest family demographics, and most favorable market conditions.

With Launch, you’re securing a strategic market advantage that most competitors can’t offer.

Franchise owners can expect a comprehensive roadmap to opening day, starting with site selection and continuing through lease negotiation, buildout, and their grand opening.

Our dedicated real estate and development teams:

We’ve built our business around smart, scalable growth. That starts by helping you make informed real estate decisions from day one.

Becoming a Local Destination and a Local Hero

Launch parks are designed to be community hubs. The right location becomes the backdrop for countless birthday parties, team celebrations, school events, and weekend outings, and as a franchise owner, you have the opportunity to create a destination that families turn to for safe, active fun.

You’ll provide local teens and young adults with their first jobs in an environment that thrives on energy, collaboration, and excitement. And in doing so, you’ll build a business that contributes meaningfully to the fabric of your community.

With our flexible footprint and diverse mix of attractions, Launch Entertainment franchise owners are uniquely positioned to serve their markets in a way that few others can.

Let’s Launch in the Right Place, Together

Launch Entertainment’s approach to site selection applies strategy, data, and deep operational know-how to help our franchisees make the right moves from the start.

Let’s talk territory availability and your path to ownership. Click here to get started!

Is a Family Entertainment Franchise Right for You? 5 Signs You’d Be a Great Owner

There’s a reason the family entertainment franchise category is one of the fastest-growing segments in franchising, and Launch Entertainment franchise opportunities are the industry leader. Launch is attracting experienced operators who want to get in early with a brand that is growing.

Here are five signs you’d thrive with Launch Entertainment:

1. You’re Ready to Build a Scalable FAMILY ENTERTAINMENT Business

Launch Entertainment franchise owners aren’t looking to dip a toe into business ownership. They’re experienced operators and investors ready to commit. With multiple business lines and attraction, and long-term brand potential, Launch offers a serious opportunity to add a full-scale operation to your investment portfolio.

As Launch’s Chief Development Officer, Jeff Todd, told Franchise Times, “A good partner for us is more than someone who’s just capital and wants to be part of the family, which are both good characteristics. It’s also making sure they have an understanding of the franchisee-franchisor relationship, experience running teams, and creating the culture.”

2. You’re Ready to Leverage a Large Footprint for Maximum Impact

Each Launch Entertainment franchise park averages 25,000–35,000 square feet and includes high-energy attractions like trampolines, bowling, laser tag, VR, arcades, and full-service restaurant and bar options. That scale allows for longer visits and repeat business, all supported by a lean labor model and operational efficiencies.

3. You Know Location Matters, and You Want the Right One

Finding the right territory is critical in the family entertainment franchise sector. Launch’s dedicated real estate team can help franchisees identify ideal high-traffic, high-visibility locations.

Depending on their chosen space, operators can customize their park’s offerings to best fit their target customer base. We have manufacturing partnerships to assist with the production process, alongside multiple business lines and attractions, operational efficiency, and semi-absentee ownership opportunities.

4. You Want to Grow with a FAMILY ENTERTAINMENT FRANCHISE That’s Moving Fast

With more than 25 parks open and a growing number of signed agreements, the Launch Entertainment franchise system is gaining serious momentum.

Expansion efforts are focused on both new and existing markets across the Midwest, Northeast, and Southwest, with priority states including Georgia, Texas, Ohio, Florida, North Carolina, South Carolina, Connecticut, Arizona, Pennsylvania, Tennessee, Alabama, New Jersey, Kansas, and Missouri.

5. You’re Passionate About Creating Memorable Experiences

At its core, the Launch Entertainment franchise model is built on connection. Families come to Launch to celebrate birthdays, friends challenge each other in laser tag, and coworkers bond over pizza and bowling. If you’re energized by creating spaces where people come together, you’ll feel right at home.

Ready to Launch with us? Fill out our inquiry form to learn more!  

THIS ADVERTISEMENT IS NOT INTENDED AS AN OFFER TO SELL, OR THE SOLICITATION OF AN OFFER TO BUY, A FRANCHISE. IT IS FOR INFORMATION PURPOSES ONLY. AN OFFERING CAN ONLY BE MADE BY A FRANCHISE DISCLOSURE DOCUMENT FILED WITH THE REFERENCED STATE, WHICH FILING DOES NOT CONSTITUTE APPROVAL. LAUNCH FRANCHISES WILL NOT BE SOLD TO ANY RESIDENT OF ANY SUCH JURISDICTION UNTIL THE OFFERING HAS BEEN EXEMPTED FROM THE REQUIREMENTS OF, OR DULY REGISTERED IN AND APPROVED BY, SUCH JURISDICTION AND THE REQUIRED FRANCHISE DISCLOSURE DOCUMENT HAS BEEN DELIVERED TO THE PROSPECTIVE FRANCHISEE BEFORE THE SALE IN COMPLIANCE WITH APPLICABLE LAW. THE FOLLOWING STATES REGULATE THE OFFER AND SALE OF FRANCHISES: CA, HI, IN, IL, MD, MI, MN, NY, ND, RI, SD, VA, WA AND WI. IF YOU RESIDE IN ONE OF THESE STATES, YOU MAY HAVE CERTAIN RIGHTS UNDER APPLICABLE FRANCHISE LAWS. IN NEW YORK, AN OFFERING CAN ONLY BE MADE BY A PROSPECTUS FILED FIRST WITH THE DEPARTMENT OF LAW, AND SUCH FILING DOES NOT CONSTITUTE APPROVAL BY THAT DEPARTMENT.

How Your Family-Friendly Entertainment Franchise Can Drive Sales Year-Round

When we say ‘fun, family franchise,’ we mean it! But for franchise owners, we’re serious about one thing: consistent revenue streams. Launch Entertainment parks are community hubs that bring in people of all ages for different events, all year long. Think you’ll be limited to one specific group of customers as a franchise owner? Think again! 

Here’s how our business model keeps the fun (and the sales) rolling in.

Birthday Parties that Max Out the Fun 

Birthday parties are a staple of any family entertainment concept, but Launch takes them to the next level. With tiered packages like the MVP, All-Star, and A-List, guests can customize their party experience based on their preferences and budget.

For franchise owners, hosting birthday parties brings in significant foot traffic, promotes concession and merchandise sales, and creates positive word-of-mouth in the community. Each customized package is a built-in opportunity to upsell, whether through arcade tokens, food and beverage sales, or exclusive party experiences. Birthday parties at Launch don’t just make memories — they build business! 

Group Events that Bring in More Than Just Families

Why limit your audience to weekends and family outings? Launch is the go-to destination for unforgettable group experiences — think corporate team building on company time, sports teams celebrating a win, youth group outings, or school field trips. 

We get it — some guests want the place all to themselves. Launch offers full-park rentals for larger, private events like bachelor parties, fraternity or sorority outings or post-prom celebrations, which tend to attract significant ticket sales and offer additional revenue opportunities through event-specific packages.

For franchisees, group events help generate weekday revenue by bringing in guests beyond the usual family crowd. 

Camps: A Built-In Revenue Stream

When school’s out, Launch Camps are in! Camps offer parents a fun, engaging place to send their children for active play, games, and more. Daily challenges, crafts, and unlimited access to Launch’s attractions keep kids entertained, and parents appreciate the convenience of drop-off programs. 

Franchisees can rely on this recurring, seasonal program to keep their parks busy during school holidays and summer break. 

Fundraisers that Engage the Community

Launch believes in giving back, and our fundraiser events allow franchisees to connect with their local communities while generating revenue. By hosting fundraisers for schools, clubs, and nonprofits, Launch parks become a trusted venue for important causes. 

Franchisees can benefit from increased traffic on fundraising days, with 25% of admission proceeds being donated to the organization, but the remaining revenue — including food, beverage, and add-on sales — goes straight to your park.

Glow Parties and Exclusive Experiences for All Ages

Special events like “Ignite” glow parties and “Toddler Time” make sure Launch stays relevant across all demographics. 

Ignite offers teens and young adults a glow-in-the-dark experience with live DJs, creating the perfect environment for groups of friends to socialize, while Toddler Time gives young families exclusive park access during quieter hours, encouraging repeat visits from parents looking for safe, active entertainment for their little ones.

Join A Franchise with Endless Potential

Launch Entertainment stands out because of its ability to cater to everyone, from toddlers to teens to adults — and that’s exactly what makes it such a strong franchise opportunity. 

Take the first step toward industry-leading family entertainment opportunities with Launch Entertainment! 

Future-Proofing Your Family Entertainment Franchise

The key to staying ahead in the competitive family entertainment industry is embracing innovation. Launch Entertainment is breaking down how today’s family entertainment centers are reshaping the landscape with cutting-edge experiences and forward-thinking strategies.

Step into any modern family entertainment center, and you’ll find yourself in a world of experiential entertainment. Responding to consumer demand, FECs are revolutionizing play with attractions like interactive VR experiences, augmented reality games, interactive obstacle courses, adrenaline-pumping laser tag battles, and more.

In today’s digital era, family entertainment franchises use automation and data analytics to elevate guest engagement and drive traffic. Automated processes streamline operations, reducing wait times and enhancing efficiency. Meanwhile, data analytics provide invaluable insights into guest behavior, allowing family entertainment centers to tailor offerings to individual preferences.

Read more about how Launch Entertainment adapts to help franchisees stay at the forefront of the industry!   

Integrating themed entertainment allows guests to transport into realms of wonder and excitement. Whether it’s thrilling superhero adventures or enchanting fantasy escapades, themed attractions weave narratives around beloved characters, creating immersive experiences that bring fantasies to life and keep guests coming back for more.

Tech at the Forefront

As families seek out new adventures, the rise of location-based entertainment is reshaping the industry. Unlike others merely blending into existing venues, Launch distinguishes itself by integrating a diverse range of popular experiences into a flexible and scalable business model.

Harnessing cutting-edge technology and data analytics, Launch ensures every guest experience is unforgettable. Ready to join us at the forefront of entertainment innovation? Take the first step towards revolutionizing your portfolio by filling out our online inquiry form today!

Navigating Trends: Promoting Your Park in a Digital Age

As digital advancements within the family entertainment industry continue to shape consumer behavior, a strategic online presence becomes increasingly necessary. Fortunately for franchisees of Launch Entertainment, crafting a digital marketing plan is backed by our experienced team! 

Keep reading for a few core components that drive effective digital marketing strategies for family entertainment franchises and a glimpse into the tailored marketing support available to Launch franchisees. 

Optimized Website Experience

Think of your website as your park’s digital front door. It should be inviting, easy to navigate, and packed with essential details like operating hours, ticket prices, attraction variety, and a map of open locations. Incorporating relevant keywords into your website and structuring it for search engine optimization (SEO) helps boost visibility and attract potential guests.

Engaging Social Media Presence

Social media platforms are one of the most immediate avenues to connect with your audience. Keep your channels buzzing with engaging content, including event announcements, promotions, and teasers of attractions or activities. Building a community around your park on social media humanizes your brand and brings guests closer to the fun! 

Strategic Paid Advertising

Strategically placed ads on search engines and social media platforms can provide an immediate boost in visibility and drive traffic to your website. By targeting potential guests who are actively seeking family entertainment destinations in their area, pay-per-click (PPC) advertising makes sure that your park stays top-of-mind when it matters most.

Effective Online Reputation Management

Maintaining a positive online reputation is essential for sustaining long-term success. Monitor and respond to reviews and guest feedback on platforms like Yelp and Google promptly and professionally. By addressing feedback thoughtfully, you demonstrate your commitment to guest satisfaction and build trust with potential visitors.

Tailored Marketing Support from Launch

Ready to elevate your park’s digital marketing efforts? 

Launch has developed a comprehensive suite of marketing programs to support our franchisees every step of the way. From their grand opening to ongoing advertising endeavors and everything in between, our internal marketing team helps manage each location’s paid advertising, organize content, promotions, lead generation, and more to optimize our franchisees’ business.

More Than a Trampoline Park: Launch Entertainment Differentiators

As a leading family entertainment concept since 2012, Launch Entertainment has come a long way from its early beginnings as a trampoline park and arcade. The brand has evolved into a full-service entertainment destination that goes above and beyond to cater to a diverse audience. Below is a closer look at what makes Launch stand out among the crowd.

An Experience for Every Family Member

We carefully design each Launch park to cater to everyone, from thrill-seekers to the young at heart. Guests have access to premium food and beverage services at our in-house Krave restaurant and Bar Hops, which keeps adults happy while kids play. Whether it’s the exhilaration of trampoline courts, the thrill of ninja courses, conquering rock walls, engaging in laser tag battles, bowling, or more, Launch is a year-round family entertainment center that ensures no family member is left out. 

A Dynamic Evolution of Parks

As consumer trends have changed, Launch has quickly recognized the demand for more entertainment options. From virtual reality experiences to augmented reality games, technology has become an essential part of the entertainment park experience and a crucial contributor to Launch’s unique business model. 

With 28 locations spanning 14 states and counting, Launch brings its extraordinary offerings to communities far and wide. Affordable price points and a range of activities appeal to an extensive customer base across demographics including income levels, gender, age, and geography.

World-Class Support 

Silver Oak Services Partners acquired a majority stake of Launch in 2020 to lay the foundation for its wide-scale development plans. Since then, the brand has bolstered its C-suite and support team with strategic hires, including the recent additions of Craig Erlich as Chief Executive Officer and Yvette Martinez as Chief Operating Officer. 

Under Craig and Yvette’s leadership, Launch Entertainment will explore new avenues for growth, uphold safety and brand standards, and solidify Launch Entertainment’s position as an innovative leader in the family entertainment industry.

Unique and Unforgettable

What ultimately makes Launch Entertainment stand out is its ability to create unique and unforgettable memories. Launch’s diverse attractions create a win-win scenario for our guests and franchisees. Launch is an ideal place for kids and adults alike to participate in active entertainment, driving repeat business for franchise owners. And, because Launch manufactures all of its equipment and attractions, franchisees won’t break the bank on equipment costs.

With a commitment to inclusivity and adaptability, Launch Entertainment is continually raising the bar for what family entertainment can be. Ready to launch? To learn more about franchise opportunities and open territories, fill out our inquiry form, and our team will reach out.