Benefits of Multi-Unit Family Entertainment Franchise Ownership
In the franchise industry, ‘multi-unit operator’ is a powerful title: Multi-unit operators bring operational expertise that benefits the entire network, and franchisors often look favorably on franchisees with proven experience balancing multiple locations.
Since its founding in 2012 as a trampoline park, the Launch Entertainment franchise opportunity has evolved into a full-scale offering for families and groups alike, combining attractions like trampoline courts, arcades, Omniverse VR experiences, rock climbing, bowling, and ax-throwing, all under one roof. This “something-for-everyone” approach creates a destination where families can spend quality time together while grabbing a bite at the in-house Krave restaurant and bar, playing a few games, or throwing a party.
It’s our relentless focus on the full family experience that sets Launch apart from competing family entertainment franchises. Unlike concepts that lean heavily toward either kids or adults, Launch strikes the perfect balance: kids enjoy a safe, fun environment while adults have a chance to unwind, socialize, or join in on the fun themselves! Multiple revenue streams, even including QSR eatertainment value, set the stage for franchise owners to attract a wide customer base across multiple locations.
Why Multi-Unit Development Benefits Franchisees and Franchisors Alike
Multi-unit ownership with Launch has advantages for all parties. Managing marketing and operational strategies becomes far simpler when dealing with a smaller number of committed owners. With 100 locations spread across 20 operators, for example, Launch can streamline communications, roll out programs faster, and ensure more consistent guest experiences. Fewer franchisees mean quicker market implementation — a benefit for everyone!
Multi-unit development also brings predictability. Agreed-upon development schedules help Launch plan its growth more accurately, enabling smarter expansion. While many brands rush to expand, Launch carefully evaluates each potential owner to ensure alignment with its values and long-term vision.
We often leverage second-generation real estate to scale efficiently. By adapting existing spaces, Launch can minimize build-out time and bring full family entertainment to prime locations faster than if we built from scratch. This allows for faster expansion, helping franchisees tap into prime retail sites without long delays.
What Launch Looks for in a Multi-Unit Partner
Launch seeks multi-unit operators who bring more than just capital to the table. Financial stability is essential, but so are operational expertise, strong leadership skills, and a clear vision for growth. We’ve built a compelling family entertainment franchise model that stands on its own merits, and franchisees are drawn to Launch’s solid reputation, supportive leadership, and high growth potential.
You don’t need a background in family entertainment to franchise with Launch — our operators come from QSR, fitness, and childcare franchises, bringing their expertise to help expand our nationwide reach.
When evaluating candidates, Launch considers both parties’ history and values alignment. Franchisees undergo a rigorous interview process to gauge their experience managing teams, building company culture, and planning for growth. We’re particularly interested in candidates with a clear strategy for expanding their portfolio while balancing current responsibilities. Ready to Launch?
READY TO LAUNCH?
With plenty of white space in prime markets, Launch Entertainment offers investors a chance to establish a regional presence and make their mark in a billion-dollar industry.
Looking to bring a Launch Entertainment franchise to your market? Fill out our inquiry form below for the latest on markets of interest and available real estate.
THIS ADVERTISEMENT IS NOT INTENDED AS AN OFFER TO SELL, OR THE SOLICITATION OF AN OFFER
TO BUY, A FRANCHISE. IT IS FOR INFORMATION PURPOSES ONLY. AN OFFERING CAN ONLY BE MADE
BY A FRANCHISE DISCLOSURE DOCUMENT FILED WITH THE REFERENCED STATE, WHICH FILING DOES
NOT CONSTITUTE APPROVAL. LAUNCH FRANCHISES WILL NOT BE SOLD TO ANY RESIDENT OF ANY
SUCH JURISDICTION UNTIL THE OFFERING HAS BEEN EXEMPTED FROM THE REQUIREMENTS OF, OR
DULY REGISTERED IN AND APPROVED BY, SUCH JURISDICTION AND THE REQUIRED FRANCHISE
DISCLOSURE DOCUMENT HAS BEEN DELIVERED TO THE PROSPECTIVE FRANCHISEE BEFORE THE
SALE IN COMPLIANCE WITH APPLICABLE LAW. THE FOLLOWING STATES REGULATE THE OFFER AND
SALE OF FRANCHISES: CA, HI, IN, IL, MD, MI, MN, NY, ND, RI, SD, VA, WA AND WI. IF YOU RESIDE IN ONE
OF THESE STATES, YOU MAY HAVE CERTAIN RIGHTS UNDER APPLICABLE FRANCHISE LAWS. IN NEW
YORK, AN OFFERING CAN ONLY BE MADE BY A PROSPECTUS FILED FIRST WITH THE DEPARTMENT OF
LAW, AND SUCH FILING DOES NOT CONSTITUTE APPROVAL BY THAT DEPARTMENT.
Breaking Down Family Entertainment Franchising: Steps To Opening a Launch Park
The process of becoming a Launch Entertainment franchise owner may follow a structured path, but the beauty of this opportunity lies in the ability to apply your individual expertise while leveraging a proven business model.
Let’s walk through the steps you’ll take to open your Launch park and answer some frequently asked questions along the way.
Step 1: Concept Overview
Your journey kicks off with a deep dive into Launch Entertainment’s concept. We’ll walk you through everything — from our family-friendly attractions like VR, bowling, and trampolines to our Krave pizza restaurant and bar. If you’ve been wondering how Launch appeals to all ages, you won’t be guessing for long!
Step 2: Territory Review
Next, we’ll analyze available territories to find a prime location for your park, prioritizing the best market fit for maximum impact. Curious about what goes into the process? Check out our FAQ section below for more insight into how we nail down the perfect spot.
Step 3: LOI Created for Territory
Once we’ve zeroed in on your ideal market, we’ll draft a Letter of Intent (LOI) for the territory. This step secures your chosen location and sets the stage for what comes next.
Step 4: FDD/LOI Review
After the LOI, you’ll review our Franchise Disclosure Document (FDD). This legal document gives you a detailed breakdown of financials, operational responsibilities, and obligations on both sides.
Step 5: Investment Overview
At this point, you will have a deep dive into Launch. You will meet several key members of the Launch team and they will walk you through construction, training, operations, marketing, sales, and more.
Step 6: CDO Interview
Now it’s time to meet our Chief Development Officer (CDO), Jeff Todd. You’ll want to be prepared to talk about your track record managing employees, streamlining systems, and scaling businesses.
Step 7: CEO Interview
Next up, it’s time to meet our CEO, Craig Erlich. In this interview, you’ll discuss your vision for your business and how you plan to contribute to the growth of Launch Entertainment. This is your chance to talk big picture, long-term strategy, and how you plan to make your mark.
Step 8: Agreement Signing
Once all interviews are complete, it’s time to seal the deal! Signing the franchise agreement makes it official — you’re one step away from family entertainment franchise ownership.
Step 9: Welcome Call & Onboarding
Congratulations! You’re officially part of the Launch family. Our team will set up a welcome call to outline next steps and begin the onboarding process, which includes in-depth training, marketing support, site selection refinement, and everything you need to hit the ground running.
If you’re ready to Launch, fill out the inquiry form below!
We hope you’re feeling eager to jump in, but we know questions often arise. Keep reading for answers to some of the most common inquiries from potential franchisees.
Frequently Asked Questions (FAQs)
What makes Launch Entertainment different from other family entertainment concepts?
Unlike competing concepts that focus solely on adults or kids, Launch Entertainment’s attraction variety, broad market appeal, and full-service Krave restaurant and bar make us a true full-family entertainment center and a one-stop destination for birthday parties, corporate events, casual nights out, and everything in between!
What are the financial requirements to own a Launch franchise?
To open a Launch Entertainment franchise, you’ll need a minimum of $1.5 million in liquidity and a minimum net worth of $3 million. This investment covers everything from franchise fees and equipment to site development and marketing.
How do I choose the right territory?
Our team works with you to analyze the market and find the perfect high-traffic location that aligns with our business model. We use a data-driven approach that includes demographic reports, customer trade area analytics, and competitive analysis.
How long does it take to open a Launch park?
The process from signing your franchise agreement to grand opening day typically takes between 9-12 months and includes site selection, build-out, training, and onboarding. We’re just as committed as you are to getting your park up and running promptly!
What kind of training and support will I receive?
Launch provides comprehensive training that covers all aspects of running your park, from operations and guest services to marketing and safety protocols. Even after your grand opening, our team will offer ongoing support through field visits, in-house marketing assistance, and more — backed by over half a century of combined industry experience.
Ready to Launch? Learn more about franchise opportunities with Launch Entertainment!
THIS ADVERTISEMENT IS NOT INTENDED AS AN OFFER TO SELL, OR THE SOLICITATION OF AN OFFER
TO BUY, A FRANCHISE. IT IS FOR INFORMATION PURPOSES ONLY. AN OFFERING CAN ONLY BE MADE
BY A FRANCHISE DISCLOSURE DOCUMENT FILED WITH THE REFERENCED STATE, WHICH FILING DOES
NOT CONSTITUTE APPROVAL. LAUNCH FRANCHISES WILL NOT BE SOLD TO ANY RESIDENT OF ANY
SUCH JURISDICTION UNTIL THE OFFERING HAS BEEN EXEMPTED FROM THE REQUIREMENTS OF, OR
DULY REGISTERED IN AND APPROVED BY, SUCH JURISDICTION AND THE REQUIRED FRANCHISE
DISCLOSURE DOCUMENT HAS BEEN DELIVERED TO THE PROSPECTIVE FRANCHISEE BEFORE THE
SALE IN COMPLIANCE WITH APPLICABLE LAW. THE FOLLOWING STATES REGULATE THE OFFER AND
SALE OF FRANCHISES: CA, HI, IN, IL, MD, MI, MN, NY, ND, RI, SD, VA, WA AND WI. IF YOU RESIDE IN ONE
OF THESE STATES, YOU MAY HAVE CERTAIN RIGHTS UNDER APPLICABLE FRANCHISE LAWS. IN NEW
YORK, AN OFFERING CAN ONLY BE MADE BY A PROSPECTUS FILED FIRST WITH THE DEPARTMENT OF
LAW, AND SUCH FILING DOES NOT CONSTITUTE APPROVAL BY THAT DEPARTMENT.
How Your Family-Friendly Entertainment Franchise Can Drive Sales Year-Round
When we say ‘fun, family franchise,’ we mean it! But for franchise owners, we’re serious about one thing: consistent revenue streams. Launch Entertainment parks are community hubs that bring in people of all ages for different events, all year long. Think you’ll be limited to one specific group of customers as a franchise owner? Think again!
Here’s how our business model keeps the fun (and the sales) rolling in.
Birthday Parties that Max Out the Fun
Birthday parties are a staple of any family entertainment concept, but Launch takes them to the next level. With tiered packages like the MVP, All-Star, and A-List, guests can customize their party experience based on their preferences and budget.
For franchise owners, hosting birthday parties brings in significant foot traffic, promotes concession and merchandise sales, and creates positive word-of-mouth in the community. Each customized package is a built-in opportunity to upsell, whether through arcade tokens, food and beverage sales, or exclusive party experiences. Birthday parties at Launch don’t just make memories — they build business!
Group Events that Bring in More Than Just Families
Why limit your audience to weekends and family outings? Launch is the go-to destination for unforgettable group experiences — think corporate team building on company time, sports teams celebrating a win, youth group outings, or school field trips.
We get it — some guests want the place all to themselves. Launch offers full-park rentals for larger, private events like bachelor parties, fraternity or sorority outings or post-prom celebrations, which tend to attract significant ticket sales and offer additional revenue opportunities through event-specific packages.
For franchisees, group events help generate weekday revenue by bringing in guests beyond the usual family crowd.
Camps: A Built-In Revenue Stream
When school’s out, Launch Camps are in! Camps offer parents a fun, engaging place to send their children for active play, games, and more. Daily challenges, crafts, and unlimited access to Launch’s attractions keep kids entertained, and parents appreciate the convenience of drop-off programs.
Franchisees can rely on this recurring, seasonal program to keep their parks busy during school holidays and summer break.
Fundraisers that Engage the Community
Launch believes in giving back, and our fundraiser events allow franchisees to connect with their local communities while generating revenue. By hosting fundraisers for schools, clubs, and nonprofits, Launch parks become a trusted venue for important causes.
Franchisees can benefit from increased traffic on fundraising days, with 25% of admission proceeds being donated to the organization, but the remaining revenue — including food, beverage, and add-on sales — goes straight to your park.
Glow Parties and Exclusive Experiences for All Ages
Special events like “Ignite” glow parties and “Toddler Time” make sure Launch stays relevant across all demographics.
Ignite offers teens and young adults a glow-in-the-dark experience with live DJs, creating the perfect environment for groups of friends to socialize, while Toddler Time gives young families exclusive park access during quieter hours, encouraging repeat visits from parents looking for safe, active entertainment for their little ones.
Join A Franchise with Endless Potential
Launch Entertainment stands out because of its ability to cater to everyone, from toddlers to teens to adults — and that’s exactly what makes it such a strong franchise opportunity.
Take the first step toward industry-leading family entertainment opportunities with Launch Entertainment!
Launch Entertainment Announces Latest Texas Location
Local Entrepreneurs Bring Family Entertainment to Houston
HOUSTON – Launch Entertainment (Launch), a leading family entertainment franchise, has recently signed a lease for a new location in Houston, Texas. The new park will be situated at 13331 Westheimer Road and is owned by local entrepreneurs, Robert Adkins and Frank Fults. The park is projected to open in the summer of 2025 and will feature attractions such as bowling, indoor trampolines, ninja course, virtual reality, arcade games, Krave restaurant and more.
After Adkins’ career in Marine Corps aviation and Fults’ career in aviation, they both began their journeys in the airline industry. Both being seasoned professionals with a strong working relationship, they ventured into the transportation business before exploring opportunities in the entertainment sector, leading them to Launch Entertainment. Their background in aviation, combined with a passion for providing full-family experiences, shapes their approach to this new venture.
“We were attracted by Launch’s unique full-family entertainment concept that caters to all ages, we saw a great market opportunity on Houston’s west side, where no similar concept exists,” said Adkins. “We can’t wait to bring the various attractions to our city and share the experience with our friends and family. As a veteran, I’m also seeking opportunities to give back by partnering with local organizations and creating a space where the entire community can come together and enjoy.”
Adkins and Fults are committed to offering a wide range of attractions and partnering with local organizations for community givebacks, all while residing locally in Houston. As one of the first Launch Entertainment locations coming to Texas, the Houston park will serve guests throughout the western part of the city. The new location will further Launch’s strategic growth in Texas and strengthen its standing as a leader in the family entertainment industry.
“Robert and Frank’s expertise across multiple industries and their deep commitment to the community perfectly align with Launch’s vision for expansion,” said Jeff Todd, Chief Development Officer at Launch Entertainment. “Their dedication to providing exceptional family experiences and addressing the need for quality entertainment options makes them an ideal partner for us. We’re excited to support their development and look forward to the positive impact they’ll have in Houston.”
The Launch Entertainment business model offers a scalable, multi-unit opportunity and provides a fun, dynamic, and competitive environment for its franchise operators. With multiple revenue streams, the concept entices customers of all ages with a thrilling experience through its various attractions and amenities.
Target markets for growth include new and existing markets around the Midwest, Northeast, and Southwest, with a current emphasis on Georgia, Texas, Ohio, Florida, North Carolina, South Carolina, Connecticut, Arizona, Pennsylvania, Tennessee, Alabama, New Jersey, Kansas and Missouri. The brand is seeking franchise partnerships with investors wanting to diversify their portfolio through its multi-revenue stream business model. Potential franchisees are higher net-worth individuals, with $1.5M liquid and $3M net worth.
To learn more about the Launch Entertainment franchise opportunity, visit https://launchfamilyentertainment.com.
About Launch Entertainment
Launch Entertainment is the leader in the indoor family entertainment segment. Founded in 2012, the concept has evolved from a trampoline park and small arcade to the ultimate family destination: a full family entertainment center offering a variety of “Awesome” attractions, premium bar, and restaurant. The brand currently has 25 locations across 14 states, with several new locations in development. Backed by an experienced leadership team and a private equity deal with Silver Oak Services Partners, Launch Entertainment has initiated a full-scale franchise development plan.
For more information about Launch Entertainment, visit https://launchtrampolinepark.com/. To learn more about its franchise opportunities, visit https://launchfamilyentertainment.com.
Launch Development Chief Helps Family Entertainment Concept Push Expansion
When he’s not whitewater kayaking and practicing his golf swing, Jeff Todd is leading Launch Entertainment’s strategic team to bring the trampoline park franchise to new cities around the country. “The pressure’s on and I really have to deliver for the company,” said Todd.
In March, Launch promoted Todd to chief development officer. “I’m really excited about it and I feel honored that they trust me with the role,” he said.
Previously with Driven Brands, Todd came to Launch in 2022 as senior vice president of business development. In that role, he led franchise sales and worked on site selection efforts, which he will continue to do as CDO. He’s now also responsible for developing and executing broader development strategies for the team.
Todd admitted there’s more pressure with the new title, and he has different priorities vying for his attention. Developing Launch is the overarching goal, and Todd is looking for the right partners to make that happen.
“A good partner for us is more than someone who’s just capital and wants to be part of the family, which are both good characteristics,” said Todd. “It’s also making sure they have an understanding of the franchisee-franchisor relationship, experience running teams and creating the culture.”
Todd wants to have a mutually successful partnership, so having a franchisee with experience and passion is the high standard. Understanding the market will also help franchisees overcome challenges, mainly the difficulty finding real estate. Launch locations are large, at roughly 30,000 to 50,000 square feet.
Operating in smaller spaces is possible, but including the necessary attractions for a family adventure park concept requires a certain footprint. In addition to trampolines, many Launch units have restaurants, bars and arcades.
To mitigate challenges, Launch meets with landlords regularly to help them understand how the concept fits in a given site.
Launch is pursuing nationwide expansion but with a focus now on the Midwest and southern United States. Many of the concept’s 27 locations are in the Northeast, including in Rhode Island and Massachusetts. The next openings on the docket are in Texas and Colorado, while deals are in the works along the East Coast and in Arizona. Seven units are under construction.
“Where we want to be in real estate, there’s a lot of demand,” said Todd. “We’re agnostic where we want to grow and we want to grow with great franchise partners along the way.”
Why Launch Entertainment is the Top Family-Friendly Franchise Opportunity
Family entertainment is evolving, and Launch Entertainment is the player to watch! Our concept is a premier full-service family entertainment franchise, offering a prime opportunity for seasoned, multi-unit operators looking to diversify and grow their portfolios.
Breaking the Mold
Launch is much more than a trampoline park. Each location features a full arcade, bowling, obstacle courses, climbing walls, laser tag, battle pits, and more. Our innovative attraction mix allows guests to completely customize their visit, showcasing just how Launch outpaces the competition.
Let’s break it down further. According to Statista, arcades alone brought in $18.64 billion in 2023. Launch is leveraging the popularity of arcades to keep families and other groups coming through your doors year-round!
Even further, one of today’s most popular tech-based attractions is virtual reality, like our Omniverse VR Arena! This attraction takes guests into a lifelike world on omnidirectional treadmills that allow them to walk, run, and rotate in 360 degrees as they explore, keeping your park on trend with lasting value.
Launch’s diverse range of attractions creates a win-win scenario for our guests and operators. Our parks are an ideal place for kids and adults alike to participate in active entertainment, and the wide customer age range creates ample revenue opportunities with activities available year-round. Birthday parties, summer camps, corporate events, and other gatherings are just some of the revenue drivers for Launch, and could be in your community, too!
Added QSR Value
Launch is no stranger to the “Eater-tainment” boom, where dining meets entertainment in one epic experience. Millennials and Gen Z crave social spaces to gather, play, and enjoy quality food. Our in-house Krave restaurant and Bar Hops keep guests fueled and eliminate the need to leave your park to find food and beverage options, opening additonal revenue channels for franchise owners.
Those in the QSR franchise industry often find that their experience managing high-traffic, fast-paced environments translates easily into operating a Launch location.
Semi-Absentee Model Opens Avenues for Other Projects
What truly sets Launch apart is its semi-absentee ownership model. Franchise owners can oversee additional ventures while a dedicated management team runs your Launch location. With state-of-the-art tech, you can even monitor park sales and data remotely. Our in-house marketing team handles all the heavy lifting, so you don’t have to!
Many Launch Entertainment operators own several other concepts in their market. Take it from Launch’s largest operator, Ryan Debin, who found his personal values and professional background in real estate aligned perfectly with Launch’s business model.
Thriving Industry Outlook
The family entertainment industry is set to hit $88.7 billion by 2032! Launch’s franchise growth initiative is backed by a strategic investment from Silver Oak Services Partners, boosting our ability to support franchisees, expand rapidly, and tap into the industry’s potential.
On a day-to-day basis, you’ll receive ongoing support from our stacked executive team, who pack over 50 years of combined experience to ensure operators have all the tools they need — think market evaluations, project management, tailored marketing strategies, and more.
Ready to Launch?
Launch Entertainment’s multi-faceted business model not only meets current market demands but also anticipates future trends, ensuring long-term viability in a competitive sector.
Take the first step toward industry-leading entertainment experiences by filling out our inquiry form!