Breaking Down Family Entertainment Franchising: Steps To Opening a Launch Park
The process of becoming a Launch Entertainment franchise owner may follow a structured path, but the beauty of this opportunity lies in the ability to apply your individual expertise while leveraging a proven business model.
Let’s walk through the steps you’ll take to open your Launch park and answer some frequently asked questions along the way.
Step 1: Concept Overview
Your journey kicks off with a deep dive into Launch Entertainment’s concept. We’ll walk you through everything — from our family-friendly attractions like VR, bowling, and trampolines to our Krave pizza restaurant and bar. If you’ve been wondering how Launch appeals to all ages, you won’t be guessing for long!
Step 2: Territory Review
Next, we’ll analyze available territories to find a prime location for your park, prioritizing the best market fit for maximum impact. Curious about what goes into the process? Check out our FAQ section below for more insight into how we nail down the perfect spot.
Step 3: LOI Created for Territory
Once we’ve zeroed in on your ideal market, we’ll draft a Letter of Intent (LOI) for the territory. This step secures your chosen location and sets the stage for what comes next.
Step 4: FDD/LOI Review
After the LOI, you’ll review our Franchise Disclosure Document (FDD). This legal document gives you a detailed breakdown of financials, operational responsibilities, and obligations on both sides.
Step 5: Investment Overview
At this point, you will have a deep dive into Launch. You will meet several key members of the Launch team and they will walk you through construction, training, operations, marketing, sales, and more.
Step 6: CDO Interview
Now it’s time to meet our Chief Development Officer (CDO), Jeff Todd. You’ll want to be prepared to talk about your track record managing employees, streamlining systems, and scaling businesses.
Step 7: CEO Interview
Next up, it’s time to meet our CEO, Craig Erlich. In this interview, you’ll discuss your vision for your business and how you plan to contribute to the growth of Launch Entertainment. This is your chance to talk big picture, long-term strategy, and how you plan to make your mark.
Step 8: Agreement Signing
Once all interviews are complete, it’s time to seal the deal! Signing the franchise agreement makes it official — you’re one step away from family entertainment franchise ownership.
Step 9: Welcome Call & Onboarding
Congratulations! You’re officially part of the Launch family. Our team will set up a welcome call to outline next steps and begin the onboarding process, which includes in-depth training, marketing support, site selection refinement, and everything you need to hit the ground running.
If you’re ready to Launch, fill out the inquiry form below!
We hope you’re feeling eager to jump in, but we know questions often arise. Keep reading for answers to some of the most common inquiries from potential franchisees.
Frequently Asked Questions (FAQs)
What makes Launch Entertainment different from other family entertainment concepts?
Unlike competing concepts that focus solely on adults or kids, Launch Entertainment’s attraction variety, broad market appeal, and full-service Krave restaurant and bar make us a true full-family entertainment center and a one-stop destination for birthday parties, corporate events, casual nights out, and everything in between!
What are the financial requirements to own a Launch franchise?
To open a Launch Entertainment franchise, you’ll need a minimum of $1.5 million in liquidity and a minimum net worth of $3 million. This investment covers everything from franchise fees and equipment to site development and marketing.
How do I choose the right territory?
Our team works with you to analyze the market and find the perfect high-traffic location that aligns with our business model. We use a data-driven approach that includes demographic reports, customer trade area analytics, and competitive analysis.
How long does it take to open a Launch park?
The process from signing your franchise agreement to grand opening day typically takes between 9-12 months and includes site selection, build-out, training, and onboarding. We’re just as committed as you are to getting your park up and running promptly!
What kind of training and support will I receive?
Launch provides comprehensive training that covers all aspects of running your park, from operations and guest services to marketing and safety protocols. Even after your grand opening, our team will offer ongoing support through field visits, in-house marketing assistance, and more — backed by over half a century of combined industry experience.
Ready to Launch? Learn more about franchise opportunities with Launch Entertainment!
THIS ADVERTISEMENT IS NOT INTENDED AS AN OFFER TO SELL, OR THE SOLICITATION OF AN OFFER
TO BUY, A FRANCHISE. IT IS FOR INFORMATION PURPOSES ONLY. AN OFFERING CAN ONLY BE MADE
BY A FRANCHISE DISCLOSURE DOCUMENT FILED WITH THE REFERENCED STATE, WHICH FILING DOES
NOT CONSTITUTE APPROVAL. LAUNCH FRANCHISES WILL NOT BE SOLD TO ANY RESIDENT OF ANY
SUCH JURISDICTION UNTIL THE OFFERING HAS BEEN EXEMPTED FROM THE REQUIREMENTS OF, OR
DULY REGISTERED IN AND APPROVED BY, SUCH JURISDICTION AND THE REQUIRED FRANCHISE
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Why Launch Entertainment is the Top Family-Friendly Franchise Opportunity
Family entertainment is evolving, and Launch Entertainment is the player to watch! Our concept is a premier full-service family entertainment franchise, offering a prime opportunity for seasoned, multi-unit operators looking to diversify and grow their portfolios.
Breaking the Mold
Launch is much more than a trampoline park. Each location features a full arcade, bowling, obstacle courses, climbing walls, laser tag, battle pits, and more. Our innovative attraction mix allows guests to completely customize their visit, showcasing just how Launch outpaces the competition.
Let’s break it down further. According to Statista, arcades alone brought in $18.64 billion in 2023. Launch is leveraging the popularity of arcades to keep families and other groups coming through your doors year-round!
Even further, one of today’s most popular tech-based attractions is virtual reality, like our Omniverse VR Arena! This attraction takes guests into a lifelike world on omnidirectional treadmills that allow them to walk, run, and rotate in 360 degrees as they explore, keeping your park on trend with lasting value.
Launch’s diverse range of attractions creates a win-win scenario for our guests and operators. Our parks are an ideal place for kids and adults alike to participate in active entertainment, and the wide customer age range creates ample revenue opportunities with activities available year-round. Birthday parties, summer camps, corporate events, and other gatherings are just some of the revenue drivers for Launch, and could be in your community, too!
Added QSR Value
Launch is no stranger to the “Eater-tainment” boom, where dining meets entertainment in one epic experience. Millennials and Gen Z crave social spaces to gather, play, and enjoy quality food. Our in-house Krave restaurant and Bar Hops keep guests fueled and eliminate the need to leave your park to find food and beverage options, opening additonal revenue channels for franchise owners.
Those in the QSR franchise industry often find that their experience managing high-traffic, fast-paced environments translates easily into operating a Launch location.
Semi-Absentee Model Opens Avenues for Other Projects
What truly sets Launch apart is its semi-absentee ownership model. Franchise owners can oversee additional ventures while a dedicated management team runs your Launch location. With state-of-the-art tech, you can even monitor park sales and data remotely. Our in-house marketing team handles all the heavy lifting, so you don’t have to!
Many Launch Entertainment operators own several other concepts in their market. Take it from Launch’s largest operator, Ryan Debin, who found his personal values and professional background in real estate aligned perfectly with Launch’s business model.
Thriving Industry Outlook
The family entertainment industry is set to hit $88.7 billion by 2032! Launch’s franchise growth initiative is backed by a strategic investment from Silver Oak Services Partners, boosting our ability to support franchisees, expand rapidly, and tap into the industry’s potential.
On a day-to-day basis, you’ll receive ongoing support from our stacked executive team, who pack over 50 years of combined experience to ensure operators have all the tools they need — think market evaluations, project management, tailored marketing strategies, and more.
Ready to Launch?
Launch Entertainment’s multi-faceted business model not only meets current market demands but also anticipates future trends, ensuring long-term viability in a competitive sector.
Take the first step toward industry-leading entertainment experiences by filling out our inquiry form!
More Than a Trampoline Park: Launch Entertainment Differentiators
As a leading family entertainment concept since 2012, Launch Entertainment has come a long way from its early beginnings as a trampoline park and arcade. The brand has evolved into a full-service entertainment destination that goes above and beyond to cater to a diverse audience. Below is a closer look at what makes Launch stand out among the crowd.
An Experience for Every Family Member
We carefully design each Launch park to cater to everyone, from thrill-seekers to the young at heart. Guests have access to premium food and beverage services at our in-house Krave restaurant and Bar Hops, which keeps adults happy while kids play. Whether it’s the exhilaration of trampoline courts, the thrill of ninja courses, conquering rock walls, engaging in laser tag battles, bowling, or more, Launch is a year-round family entertainment center that ensures no family member is left out.
A Dynamic Evolution of Parks
As consumer trends have changed, Launch has quickly recognized the demand for more entertainment options. From virtual reality experiences to augmented reality games, technology has become an essential part of the entertainment park experience and a crucial contributor to Launch’s unique business model.
With 28 locations spanning 14 states and counting, Launch brings its extraordinary offerings to communities far and wide. Affordable price points and a range of activities appeal to an extensive customer base across demographics including income levels, gender, age, and geography.
World-Class Support
Silver Oak Services Partners acquired a majority stake of Launch in 2020 to lay the foundation for its wide-scale development plans. Since then, the brand has bolstered its C-suite and support team with strategic hires, including the recent additions of Craig Erlich as Chief Executive Officer and Yvette Martinez as Chief Operating Officer.
Under Craig and Yvette’s leadership, Launch Entertainment will explore new avenues for growth, uphold safety and brand standards, and solidify Launch Entertainment’s position as an innovative leader in the family entertainment industry.
Unique and Unforgettable
What ultimately makes Launch Entertainment stand out is its ability to create unique and unforgettable memories. Launch’s diverse attractions create a win-win scenario for our guests and franchisees. Launch is an ideal place for kids and adults alike to participate in active entertainment, driving repeat business for franchise owners. And, because Launch manufactures all of its equipment and attractions, franchisees won’t break the bank on equipment costs.
With a commitment to inclusivity and adaptability, Launch Entertainment is continually raising the bar for what family entertainment can be. Ready to launch? To learn more about franchise opportunities and open territories, fill out our inquiry form, and our team will reach out.
Launch Entertainment Inks Development Deal in San Diego Market
Leading Family Entertainment Franchise Locks in Signed Agreement toGrow West Coast Footprint with Local Entrepreneurs
SAN DIEGO, Calif. – Launch Entertainment, an indoor family entertainment franchise, is entering into new territory, launching its first-ever location in San Diego –
The family entertainment concept, known for its large variety of attractions for the whole family, recently signed an agreement with local multi-unit franchise owners, Sejal and Trushar Patel. As the concept’s first development deal in the substantial West Coast market, the agreement re-establishes Launch Entertainment’s continuous nationwide growth. The San Diego area park is expected to open midway through 2024, featuring attractions such as bowling, indoor trampolines, arcades, and more.
“I’ve been an owner in the franchise industry for years now, so I know a great investment when I see one,” said Sejal. “We were drawn to the Launch Entertainment franchise opportunity as it is a lucrative business endeavor and aligns well with the other concept in our portfolio. Our market has been underserved in having a variety of entertainment activities, and I’m confident that local residents will cherish the options we’ll offer for the entire family. San Diego needs another fun-filled entertainment spot for children, so we are really focused on fulfilling that for our community, while also offering a multitude of attractions for any age that will keep guests coming back year-round.”
Sejal started working for her father’s businesses at age 14 and has operated independent convenience stores since then. With this business experience, Sejal was able to branch out into the franchise world and introduced other family members to the childcare and education industry. Additionally, Sejal and Trushar’s prior experience operating multiple businesses has prepared them to add Launch to their portfolio. The finalization of the location agreement marks the couple’s passion for the brand and dedication to ownership.
The Launch Entertainment business model is scalable for multi-unit opportunities and provides a fun, dynamic and competitive environment to further drive growth and profitability for its franchise operators. With multiple revenue streams, the concept entices customers of all ages with an awesome experience through its various attractions and amenities.
“As Launch Entertainment continues to expand across the country, we are thrilled to partner with strong business operators like Sejal and Trushar, and are seeking new franchisees from coast to coast,” said Jeff Todd, SVP of Business Development at Launch Entertainment. “Armed with their knowledge of previous business ownership in a similar industry, we knew that Sejal and Trushar would be well-matched for our franchise opportunity. The entertainment industry is a great move for those in the childcare space, and we look forward to seeing Sejal and Trusher’s future with Launch Entertainment. We are confident the local community will be as thrilled about the upcoming San Diego location as much as we are.”
Target markets for growth include new and existing markets around the Midwest, Northeast, and Southwest, with a current emphasis on Georgia, Texas, Ohio, Florida, North Carolina, South Carolina, Connecticut, Arizona, Pennsylvania, Tennessee, Alabama, New Jersey, Kansas, and Missouri. The brand is seeking franchise partnerships with investors wanting to diversify their portfolio through its multi-revenue stream business model. Potential franchisees are higher net-worth individuals, with $1M liquid and $2M net worth.
To learn more about the Launch Entertainment franchise opportunity, visit https://launchfamilyentertainment.com/.
About Launch Entertainment
Launch Entertainment is the leader in the indoor family entertainment segment. Founded in 2012, the concept has evolved from a trampoline park and small arcade to the ultimate family destination: a full family entertainment center offering a variety of “Awesome” attractions, a premium bar, and a restaurant. The brand currently has 31 locations across 14 states, with several new locations in development. Backed by an experienced leadership team and a private equity deal with Silver Oak Services Partners, Launch Entertainment has initiated a full-scale franchise development plan.
For more information about Launch Entertainment, visit https://launchfamilyentertainment.com/franchise/. To learn more about its franchise opportunities, visit https://launchfamilyentertainment.com/.
The Rise of Tech-Based Attractions
Technology has revolutionized the entertainment industry, and nowhere is this more apparent than in entertainment parks and attractions like those at Launch Entertainment.
In recent years, there has been a significant rise in the number of tech-based attractions at entertainment parks, and this trend shows no signs of slowing down. From virtual reality experiences to augmented reality games, technology has become an essential part of the entertainment park experience and a major contributor to the Launch’s unique, lucrative business model.
Immersive Experiences Drive Traffic and Renewed Growth
One of the benefits of tech-based attractions is that they can be easily updated and modified. With traditional games and attractions, it can be difficult and expensive to make changes or updates. However, with tech-based attractions, updates can be made remotely, and new experiences can be created quickly and efficiently. This allows entertainment parks to keep their offerings fresh and exciting for returning guests, while being efficient for operators to keep their parks on the cutting edge.
Plus, tech-based attractions offer an opportunity for parks to collect data on their guests. By tracking guest behavior and preferences, parks can tailor their offerings to meet the needs and desires of their guests. This data can also be used to improve the guest experience and increase guest satisfaction.
How Launch Stands out in Themed Entertainment
One of today’s most popular tech-based attractions is virtual reality, and with the advent of affordable VR headsets, entertainment centers have been able to offer immersive, interactive experiences that transport guests to new worlds.
At Launch Entertainment, we’re constantly innovating to meet consumer demand. With the addition of Launch’s Omniverse VR Arena to new and existing parks, guests are transported into a lifelike world on omnidirectional treadmills that allow them to walk, run, and rotate in 360 degrees as they explore.
It’s innovations like this that accentuate Launch Entertainment’s differentiators above and beyond any competitor comparison. Aside from our giant trampolines and VR immersions, each Launch is a year-round family entertainment center featuring ninja style obstacle courses, climbing walls, laser tag, battle pit, bowling, and more.
Launch’s diverse range of attractions creates a win-win scenario for our guests and franchisees. Our attractions are an ideal place for kids and adults alike to participate in active entertainment, driving repeat business for franchise owners. And, because Launch manufactures all of its own trampoline equipment and attractions, franchisees won’t be breaking the bank on equipment costs.
Guests are always searching for the newest, best experiences — as the world of new technologies evolves, Launch takes no shortcuts in innovating new resources and attractions to differentiate our concept from the competition.
Ready to launch? To learn more about multi-unit opportunities and open territories, fill out our inquiry form, and our team will be in touch.
Capitalize on Semi Absentee Franchising: Diversify Without the Time Commitment
What do a real estate investor, self-made entrepreneur and multi-unit investment group all have in common? More than enough passion and not enough time. The solution for this is semi-absentee franchise ownership.
Semi-absentee franchising opens up the opportunity to build a successful future with diversified investments. Here’s how to succeed as a semi-absentee franchise owner:
How do you succeed as a semi-absentee franchise owner?
Semi-absentee franchising typically allows the owner to enlist a manager to run the day-to-day operations onsite. Typically, semi-absentee franchise owners spend 10-15 hours a week working on the business. This lower time commitment offers unique flexibility, meaning owners can continue working a full-time job or diversify with other business investments.
This type of ownership works best for someone who can delegate and release control of the daily operations to their chosen manager. Selecting and training a manager that you can trust is key to success.
Let Your Portfolio Soar with a Launch Entertainment Franchise
At Launch Entertainment, our semi-absentee model means that franchisees can also focus on other projects or business ventures and while their Launch Park essentially runs itself. As an operator, you hire a general manager, assistant manager and sales manager to run the day-to-day procedures and ensure the business runs effectively.
Our state-of-the-art technology allows owners to access park sales and data remotely as well as our camera system. We also have a centralized call center to handle all inquiries and party bookings while our in-house marketing team plans and executes all marketing activities.
Many of our most successful Launch Entertainment operators are seasoned business executives and own several other businesses in their market. Like Arvish and Pinkal Patel, who have an extensive entrepreneurial background with several childcare franchises and other retail and convenience store businesses. Their skillset pairs well with Launch Entertainment ownership.
“We’ve owned and operated several concepts in the childcare and retail space, and when we started looking for our next business venture, Launch Entertainment stood out given its impressive model and diverse attraction mix,” said Patel. “With the support from the Launch corporate team, we are thrilled to be bringing Launch Entertainment to the communities that we’ve been serving for many years, and being able to offer a new full-service family entertainment concept to Edison.”
Let your portfolio soar with semi-absentee franchising. To learn more about multi-unit opportunities and open territories, fill out our inquiry form, and our team will be in touch.