to Open Second New Jersey Location

Launch Entertainment Inks Agreement to Open Second New Jersey Location 


EDISON, NJ– Launch Entertainment, an indoor family entertainment franchise, is reaching new heights in the Northeast—

The award-winning entertainment concept will soon be opening a location in Edison, NJ.  Notably, the Edison park will be the brand’s second location in New Jersey, further driving Launch Entertainment’s growth throughout the US with more than 30 locations either open or in development. Construction is expected to begin in early 2023 for the new Edison location. 

The location will be owned and operated by Arvish and Pinkal Patel, who are experienced entrepreneurs in the area. The husband-and-wife duo own several childcare franchise locations across New Jersey and one in Florida. With their background in the childcare industry, as well as additional knowledge in retail and convenience store ownership, the couple is looking forward to opening their first Launch Entertainment location, as the brand has proven the success of its business model.

“We’ve owned and operated several concepts in the childcare and retail space, and when we started looking for our next business venture, Launch Entertainment stood out given its impressive model and diverse attraction mix,” said Patel. “With the support from the Launch corporate team, we are looking forward to selecting a site for the park, and beginning construction early next year. Pinkal and myself are thrilled to be bringing Launch Entertainment to the communities that we’ve been serving for many years, and being able to offer a new full-service family entertainment concept to Edison.”

As a leading brand in family entertainment, Launch is continuously reinforcing its reputation as a fast-growing franchise in its respected space. Most recently, Launch was recognized by Franchise Times, earning a ranking on its Top 500 list, an exclusive annual ranking of the 500 largest U.S.-based franchise systems by global systemwide sales. To view Launch Entertainment and the full 2022 Franchise Times Top 500 rankings, visit:

The business model is scalable for multi-unit opportunities and provides a fun, dynamic, and competitive environment to further drive growth and profitability for its franchise operators. With multiple revenue streams, the concept entices customers of all ages with an “Awesome” experience through its various attractions and amenities. 

“Launch Entertainment is continuing to expand nationwide, with a special focus on the Northeast given our established footprint there,” said Jeff Todd, SVP of Business Development at Launch Entertainment. “Arvish and Pinkal are the exact type of franchisees we are looking for, given their diverse and vast experience as business owners. We are actively seeking seasoned operators, like Arvish and Pinkal, to fuel our growth in several states across the nation, including New Jersey. With this being the second location in the state, we are looking forward to officially opening in Edison, and are certain that it will be a successful location under Arvish and Pinkal’s ownership.”

Target markets for growth include new and existing markets around the Midwest, Northeast and Southwest, with a current emphasis on Georgia, Texas, Ohio, Florida, North Carolina, South Carolina, Connecticut, Indiana, Arizona, Pennsylvania, Tennessee, Alabama, New Jersey, Kansas and Missouri. The brand is seeking franchise partnerships with investors wanting to diversify their portfolio through its multi-revenue stream business model. Potential franchisees are higher net-worth individuals, with $1M liquid and $2M net worth. 

To learn more about the Launch Entertainment franchise opportunity, visit

About Launch Entertainment  

Launch Entertainment is the leader in the indoor family entertainment segment. Founded in 2012, the concept has evolved from a trampoline park and small arcade to the ultimate family destination: a full family entertainment center offering a variety of “Awesome” attractions, premium bar, and restaurant. The brand currently has 31 locations across 14 states, with several new locations in development. Backed by an experienced leadership team and a private equity deal with Silver Oak Services Partners, Launch Entertainment has initiated a full-scale franchise development plan.  

For more information about Launch Entertainment, visit  To learn more about its franchise opportunities, visit